Pfizer has lost a Beijing court case over the rights to a popular Chinese translation of its drug Viagra. A court ruled Pfizer can no longer use the name Wei Ge, or mighty brother, to market Viagra as China's Guangzhou Welman had registered the brand.
While Pfizer markets the anti-impotence pill as Wan Ai Ke in China, it is commonly called Wei Ge by the public.
Continue reading Pfizer loses Viagra brand battle.